Sponge is a New Business Agency.
We find new clients for companies in the marketing services sector.
Most agencies are bad at cold outreach. We help them get much, much better at it - then we go prospecting with them. Not in a salesy, aggressive way. We prefer conversations. The kind humans have. We run cold, warm, and referral campaigns with all the support they need. Or we can show your team how to do it brilliantly in-house.
Agency people often don’t realise how different it is to win work through outbound compared to referrals. We do. So call us — because agencies are amazing at putting off business development — and we’ll talk you through what you could be achieving.
We help Digital, PR, Marketing, Advertising, Comms, Branding, and Media agencies. Also: SEO, Influencer, Social, Inbound, Content, and Video Production agencies. Oh — and Experiential. And Email. And Events, UX, and Customer Marketing too. You get the idea.
We’re easy to talk to, and having done this for 21 years we can help you. If you want to see how we think, there are LOTS of tips and tricks on our LinkedIn feed HERE.
Wins we helped to generate
What our clients say about us
“If you are a fellow agency and want to save years of iteration refining your sales strategy, I highly recommend working with Steve Fair, or at the least following him on LinkedIn for the free game he regularly puts out.”